Isis tempts consumers to adopt m-payments with Million Free Smoothie Giveaway

Comments. "Will smoothies catalyze mobile payments with ISIS? Interesting from a marketing point of view.."

Extract "Isis has announced it will give away 1 million free smoothies to customers paying via the Isis mobile wallet on their smartphones once the service, a joint venture between AT&T Mobility, T-Mobile USA and Verizon Wireless, rolls out across the US later this year."

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